Tagged: social media

You CAN Measure Digital Marketing: Adobe Marketing Cloud


If you are a marketing professional you need to keep your savvy up on current topics and innovations. Whether you engaged in digital marketing or hiring a digital marketer for your company, you need to be able to prove your efforts- show results. The days of people with self-appointed titles like: Digital Guru or Social Media Ninja, spewing internet psycho-babble-buzzwords to mystified clients, while providing zero results are over . Digital marketing has come of age and Adobe is here to help with Adobe Marketing Cloud. I recommend anyone and everyone who is involved in digital marketing get on the bandwagon now and familiarize themselves with this complete set of analytics, social, advertising, targeting and web experience management solutions. Adobe is leading the mergence of big data and graphical content. The below video says it all:

Puppy Tweets – Keep tabs on Fido


Okay this is for the person who has a pet and is obsessed with their pet’s shenanigans. In addition they have to also love Twitter messages that are more mindless than most and we know Twitter is not a place filled with mindless tweets, cough!

Introducing Puppy Tweets! The good folks at Mattel are teaching kids the value of K-9 social media, well thank God someone is! Apparently after you hook the tracking puppy tag, any time your dog moves or barks you are sent a tweet. I am a firm believer that once I leave the house my dog puts on my bath robe, turns on the stereo, and gets on the computer and browses the web all day in addition to ordering the occasional home delivered pizza.

Of course some dogs may sleep all day- in which case you won’t get many tweets. However in the case of the all day yapper- you may get 100’s of tweets that say “your dog just barked.” Perhaps there will be an occasional tweet that says “your dog just drank water.” As you can see this is a fascinating and incredibly rich experience. The prize jewel of tweets will be when you get one that says “Your dog just pooped on your rug and tracked it all over house.” That is sure to brighten your day and give you something to look forward to when you get home.

Puppy Tweets is PC and Mac compatible so everyone can jump in on the fun. In closing, the one thing I love about technology is taking it and subverting its intended use. I think the device and software for puppy tweets, may have some other sinister use and I can’t wait to find it!